WhatsApp-More than just a Messaging App



Communicating via internet started in 90’s by Hotmail (MSN) and Yahoo emails, and then Messengers hit market.  It further moved to chatrooms where people were able to chat globally with anyone that was a huge hit of the time. The uptake was so huge that text messaging was then further advanced into voice and video chat options making this experience more personal and real for virtual connections.
During first decade, about 200 cellular phone companies entered the market and introduced SMS (short messaging service)/ text feature allowing their clients to send SMS to any mobile number and chat with them. They used GSM network to offer SMS service that worked offline, hence, a bit slow but at the same time gave freedom to users to send SMS to anyone at any time from their mobile phones. In the same era, many other offline and online messengers entered into the market such as Blackberry Messenger

The trend continued with the launch of smartphones including both Android and iOS platforms. With these smartphones came in a small just-to-text messaging app ‘WhatsApp’  That revolutionized the whole messaging experience globally beating any competitor that comes on its way.

WhatsApp Messenger is a FREE messaging app available for Android and other smartphones. WhatsApp uses your phone's Internet connection (4G/3G/2G/EDGE or Wi-Fi, as available) to let you message and call friends and family.

Furthermore, you can use WhatsApp not only on smartphones with internet, but also with simple phones it offline. It also works on the web for users who are comfortable with computers.
The major reason behind success of WhatsApp is its simplicity and responsiveness. The app can be installed in minutes with the option to setup a username and pin. I you do not wish to setup one, it allows you to go directly and start messaging. It allow you to SAY NO TO USERNAMES AND PINS: Why bother having to remember yet another username or PIN? WhatsApp works with your phone number, just like SMS, and integrates seamlessly with your phone's existing address book.

No need to login and logout as it is ALWAYS LOGGED IN: With WhatsApp, you're always logged in so you don't miss messages. No more confusion about whether you're logged in or logged out. 
AND MUCH MORE: Share your location, Exchange contacts, Set custom wallpapers and Notification sounds, Email chat history, Broadcast messages to Multiple contacts at once.

Business communication

WhatsApp is no more just a messaging; it is now shaped into a communication platform being used in various domains such Business communication, Project planning, Team management and task distribution, Client services and Support. Also, it can also be used in Healthcare Management, and Education.
Nowadays, people prefer WhatsApp over emails because it fast and instant. Previously, there were issues to sync information with all stakeholders and get them on the same page. This issue is resolved now, we can get rid of emails and cc and bcc issues using WhatsApp instead for instant information sharing and documentation too.
I am involved in multiple projects at my job, so each project has a WhatsApp group where use it for updating team, follow up and task distribution.

Since it allows sharing document such as .ppt and .pdf, we can share files with team for review and discuss on that. We can ask questions on many task and topics, and discuss.  
We are using its picture sharing feature for meeting minutes and documents, during meetings we just snap the pic and share with team on group right away, since it is End to End Encrypted, we don’t hesitate to share documents and images. Even we can record audio or video of complete meetings and share with the team. 
Basically now WhatsApp is used for solving Problems, accomplishing Tasks, and improving Teamwork.

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